In the Web3 space, the metrics for measuring personal influence are changing. It is no longer just about quantity, but rather more focused on user tags and identification attributes. The emergence of the ERA system brings new opportunities for content creators.

ERA can be seen as a comprehensive on-chain personal profile system that combines the functions of a content creator ranking system, credit history, and task pass. Various on-chain behaviors of users, such as writing articles, liking, commenting, and participating in governance voting, will be recorded by the system and counted towards points. Based on these behaviors, ERA will assign different identification labels to users, such as governor, supporter, creator, or KOL.

These labels may become important reference points for project teams to distribute airdrops, beta test qualifications, or whitelists in the future. For example, if a user publishes 10 opinion posts and participates in voting for 3 project proposals, the ERA system will automatically identify and label the user as a "highly active contributor", "governance participant", and "multi-project engager". These labels may allow users to gain priority in airdrops for certain projects, be invited to participate in specific creator programs, or even receive higher weights in certain point systems.

The introduction of the ERA system has actually pioneered a "personal brand operation" model in Web3. Unlike traditional "shearing" behavior, ERA users can integrate multiple accounts to build a unified personal profile. Every interaction of the user is no longer just a simple task completion, but rather an accumulation of credit, increasing the stakes for future airdrop opportunities. Furthermore, ERA can directly display the user's interaction history and qualifications, making the identification of "old users" more prominent.

This new ecosystem encourages users to engage more actively in Web3 projects, not just for short-term gains, but in building long-term personal value. For content creators, this is undoubtedly an exciting opportunity, as every contribution they make could lead to unexpected returns in the future.

However, we also need to be vigilant about the problems that this system may bring. An excessive pursuit of labels and rankings may lead some users to engage in meaningless interactions in order to obtain higher ratings, which could affect the healthy development of the entire ecosystem. Therefore, how to balance the incentive mechanism and content quality will be an important issue that the ERA system needs to face in the future.

Overall, the emergence of ERA signifies that the Web3 ecosystem is evolving towards a more mature and diversified direction. It not only provides creators with new avenues for value realization but also injects new momentum into the healthy development of the entire industry.